Sunday, December 6, 2015

15 Careless Email Signature Mistakes That We're All Guilty Of [SlideShare]

Imagine the following conversation at a party:

Person 1: Cool party, huh? My name's Scott.
Person 2: Hey man, nice to meet you.

Person 1: Do you work around here?
Person 2: Yeah, right by the bay actually.

Person 1: Nice, well I'm going to say hi to the host.
Person 2: Catch you around!

Person 1: You too. My name's Scott.
... ?

Person 2 is probably thinking, you just introduced yourself, and now you're ending the conversation by introducing yourself again?

This weird interaction is what I picture in my head every time I see someone include their email address in their email signature. How could that possibly be good email etiquette? In fact, 39% of people do this!

It turns out including an email in an email signature (sounds so wrong every time I say it) is one of the 15 email signature mistakes we all make. The following presentation uncovers the rest:

1. Including your email address

This is the ultimate insult. You might as well say:

p.s. Just in case you’re totally oblivious to how email works, here is my email address at the bottom of my email from the email address you just received this email from.
Thanks,Captain Redundancy

2. Including a fax number

No, most people aren’t still living in 1994 and sending faxes. Or 1894 and riding horses to work.

3. Leaving "Sent from my iPhone" as the default signature

This also means:
Yes, I'm capable of grammar and spell checking. But I'm on my iPhone, so that means rules don't apply to me. Oh yeah and if I call you jerk instead of Jack, yes, that's my AutoCorrect. Deal with it!

Instead, why don't you just proofread before you send like you would on desktop? Not that hard.

4. Not promoting your website in a unique way

Noah Kagan, CEO at SumoMe, uses a unique email signature that has driven thousands of downloads for his free product.

5. Listing every social media profile

Newsflash: No one is going to click every single social media icon. Instead, focus only on the accounts that matter most to growing your business or building your personal brand.

6. Using a large image that takes forever to load

If you use a 15 megabyte picture in your email signature, your recipient will reminisce to their dial-up internet days because your email is loading so dang slow.

7. Copying and pasting an image into your signature

By pasting an image into your signature, it will appear as an attachment, versus embedded in the signature.

8. Not including your phone number

There are two professional ways to get in touch with people:EmailPhone

They obviously have the first. Don’t forget the second.

9. Forgetting an international prefix if you have international clients

If you work with international folks, it’s helpful to include the prefix for your country’s code. For example, the United States code is +1. The code for Brazil is +55.

10. Using a corny quote

Keep the inspirational quotes on Pinterest and Tumblr, not in email signatures.

11. Colored, large, or weird fonts

Keep a clean, black font your signature. Preferably in a font that is NOT Comic Sans or something else that hurts the eyes. 

12. Sloppily inserting the full hyperlink into your website or social media accounts

Using the Gmail keyboard shortcut, use "Command + K" to insert a link. That shortcut is pretty universal so it should work for all other email clients as well.

13. Including every service you provide

Just because you offer 57 different marketing services, doesn't mean you need to include all of them in your email signature.

14. Using an entire image as your signature

Including an image, such as your face or a logo, is risky because it may not work. But having your entire signature as an image is just foolish. It just won't work.

15. Not testing your signature in multiple email clients

Just because it works in Gmail, doesn’t mean it works in Outlook. Test your signature in all of them.

SOURCE:  Scott Tousley

Sunday, November 22, 2015

A Detailed Guide to Photo & Image Sizes on Facebook, Twitter, YouTube & More [Infographic]

When you're designing cover photos, graphics, and other social media assets, sometimes knowing the bare bones image dimensions isn't enough.

If you're looking for a detailed guide to social media photo sizes -- including recommended dimensions, minimum and maximum dimensions, image scale, and more -- then this is it. The infographic below from Digital Information World is a great reference to bookmark or keep close-at-hand the next time you're creating an image for your social media profile. And if you're looking to make it a little faster and easier to design cover photos for Facebook, Twitter, LinkedIn, Google+, and YouTube ...

Photo & Image Dimensions on Facebook, Twitter, LinkedIn, Google+ & YouTube

Editor's Note: This post was originally published in October 2013 and has been updated for accuracy and comprehensiveness.

Thursday, August 28, 2014

How to Install HTML Email Signature for Google GMail

If you want to install an HTML email signature into your Gmail, I've got you covered. GMail users are in luck as the installation process is very straight forward and simple. Assuming that you have an HTML email signature already created, follow the 4 easy steps below to get your great looking email signature installed.  If you don’t have an HTML email signature, contact me, and I'll create one for you at a small cost.

Step 1: Open your HTML file

Drag your HTML email signature file into your browser.  If I created your HTML email signature, then use the link I sent you.  For this example, I used Chrome but you can use any browser you want. 

Step 2: Copy Signature

Select (Command+A) your entire signature design and then Copy (Command+C).  On browsers where you cannot select the content by highlighting it, go to Edit > Select All and then Edit > Copy. 

Step 3: Open Gmail Settings

In Gmail, you will see a Machine Bearing icon on the upper right hand side of the screen.  In the drop down menu, go to Settings.

Step 4: Paste HTML Content and Save

Under the General tab in Settings, scroll down until you find the Signature section.  Click inside the Signature edit box and go to Edit > Paste (Command+V) to paste in the HTML you have stored in the clipboard. Click "Save Changes" below the Signature edit box.

Summing Up

Thats it!  You are all done!  If you run into any problems installing your HTML email signature into your Gmail account, then let me know by writing in the comments section.  I'll do my best to help.  I hope this quick tutorial is helpful to you.